If you have been working with articles and blogs for a while then you have probably come across at least one instance where some of your content has ended up on someone else’s website. You get all mad because it feels as though someone has stolen your well written material and published it on a cheap spam blog. I know the feeling. But, you don’t have to get upset about it. You can start using this to your advantage.
People who create autoblogs like to grab content from RSS feeds. They specifically target a lot of the article websites that they know are very strict with their duplicate content rules. Basically, they realize that sites like EzineArticles.com checks your articles for duplicate content when they are published. If you try to publish a rewritten PLR article, there is a good chance that you will get caught and have some explaining to do. Because of this, people who publish on places like EzineArticles.com only use their own 100% custom content. This is the stuff that the sploggers want.
They want the unique published only once content. They also find this content on new niche blogs where people are busting their rear ends trying to publish a fair amount of new unique content also. So they use their software to grab data from your RSS feed. Then they republish that content on their own sites.
They normally automate this process so that it happens automatically. Whenever you publish a new post, they grab a copy of it for themselves. They might not get the whole thing though. A lot of them only get the first paragraph because you show article summaries in your RSS feed.
The way you beat them at their own game is by putting a link in your post back to a page on your own site. Make sure this link is in the first few sentences. That way it gets published on their site as it gets scraped. By using this method, their website essentially becomes a backlink builder for your site. Without even realizing it, they are giving you lots of links and the link juice that comes along with them.
It is also a good idea to include links like that in the first few sentences of articles that you publish all over the place online. That results in the same effect. When someone scrapes that article or scrapes the feed summary, you end up being the benefactor of the newly created outbound links coming from their website.
If you have ever wondered why you see so many hyperlinks embedded near the beginning of an article, now you know why they do it. Unfortunately, a lot of the article directories will not let you publish an article with a link right near the top like that. In a case like that there isn’t a heck of a lot you can do about it. Some places do allow it though. You should take advantage of that fact.
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